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Home Staging in ANY Market

Regardless of the state of the market, I can speak from experience and say that sellers investing in having their home professionally staged prior to listing, remains a smart investment.

When demand is high and housing inventory remains low, it is considered a Seller’s market.

When housing inventory is plenty and the demand is low, it is considered a Buyer’s market.

Either way, sellers will reap the rewards of return on their staging investment.

I have never staged a home that did not sell quickly and for a much higher price than anticipated. I am speaking about time prior to Covid, post Covid and throughout this difficult market, we all have been experiencing.

Home staging in any market is a benefit to both Buyers and Sellers. For sellers, the investment they make to have their home professionally staged is almost always going to produce a quicker sale at a higher price. Staging allows the seller to realize a positive return on their investment and extends the seller the benefit of a tax write off. Home Staging is recognized by the IRS as a marketing expense and can be deducted on taxes, so long as the home remains staged until just prior to closing.

For Buyers, viewing a staged home allows them the opportunity to realize and recognize all of the home’s best features and potential. Home staging can definitely increase the buyers’ confidence in purchasing the home. It allows the buyers to relax and envision themselves enjoying the lifestyle that particular home exudes. Staging can help reduce any concerns about minor repairs that may need addressing in the future. The buyers can see the potential of every purposeful space in the home and recognizes the value that home offers, making minor repairs less stressful or worrisome